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of the coffee out there is stale.
That's because coffee, just a few days out of the roaster, is nature's most flavorful drink; more complex than even wine; containing well over 900 flavor compounds to dance on your taste buds." But after a mere ten days, you would be lucky to see half that number. Go out one month and you are skating around 10% of coffee's original high. How do you know if coffee is stale? Simple test: If it tastes bitter or flat, then it is too late! Coffee is actually known by connoisseurs as a Sweet beverage (you are not supposed know that). Coffee companies make their living on convenience. And yes, believing that freshness is as simple as 'burping' air out of a coffee container is convenient. Truly fresh coffee is a pain because you need to order it frequently. |
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